💙 UnitedHealthcare Community Plan member? Phia may be covered for you. Learn more

Licensed PA medical group

Find maternal risk earlier.

Q: Is Phia a real medical practice?

Yes. Phia is a licensed Pennsylvania medical group, our nurses, therapists, lactation consultants, and dietitians are licensed clinicians, and every visit is a documented medical encounter. AI helps our team pay attention; it never replaces them.

Q: What does Phia cost?

For patients, nothing out of pocket in most cases, Phia bills your health plan like any other medical practice, and we verify your coverage before care begins. No subscription, no app fee.

Q: Does Phia replace my OB?

No, and it's designed not to. Your OB remains your medical home. Phia covers the stretches between your visits and sends your OB a summary of everything we do.

Q: How do referrals work for practices and health plans?

Fax, EHR, or a secure link for practices, no new software. Health plan care management teams can refer members directly. Every referral gets same-day outreach and a clinical summary back to the referring provider. Contact us to set up a referral pathway.

Close the care loop faster.

Phia combines continuous, AI-supported risk detection with licensed clinical care—helping health plans and providers identify rising risk, complete essential follow-up, and support patients between visits.

Partner with us

Become a patient

Reminder: schedule your 20-week anatomy scan

Let's review your blood pressure readings

Any new symptoms since we last spoke?

Your postpartum recovery plan is ready

Time for your first trimester education module

Checking in — how are you feeling today?

Your depression screening is ready to complete

Reminder: schedule your 20-week anatomy scan

Let's review your blood pressure readings

Reminder: schedule your 20-week anatomy scan

Let's review your blood pressure readings

Any new symptoms since we last spoke?

Your postpartum recovery plan is ready

Time for your first trimester education module

Checking in — how are you feeling today?

Your depression screening is ready to complete

Reminder: schedule your 20-week anatomy scan

Let's review your blood pressure readings

Reminder: schedule your 20-week anatomy scan

Let's review your blood pressure readings

Any new symptoms since we last spoke?

Your postpartum recovery plan is ready

Time for your first trimester education module

Checking in — how are you feeling today?

Your depression screening is ready to complete

Reminder: schedule your 20-week anatomy scan

Let's review your blood pressure readings

Maternal risk doesn’t wait for the next appointment.
More than 80% of pregnancy-related deaths are considered preventable. Phia helps maintain contact between visits through continuous screening, risk monitoring, clinical follow-up, and coordinated specialty care.

Over 80% of pregnancy related deaths are preventable. Most occur not in the exam room but in the months after — when patients fall out of contact with care. Phia delivers screening, wraparound specialty care, and structured outcomes documentation across that window, closing the gap between visits.

Over 80% of pregnancy related deaths are preventable.Most occur not in the exam room but in the months after — when patients fall out of contact with care. Phia delivers screening, wraparound specialty care, and structured outcomes documentation across that window, closing the gap between visits.

In-network with

From risk signal to completed care

Phia continuously monitors for maternal risk, routes concerning changes to licensed clinicians, coordinates the appropriate care, and documents what happened.

Detect

Review

Coordinate

Measure

Coordinate

Phia helps schedule the appropriate service, follows up on incomplete care, and keeps the referring provider informed.

Dr. Anderson, here is a clinical summary for Sara F.

Coordinate

Phia helps schedule the appropriate service, follows up on incomplete care, and keeps the referring provider informed.

Dr. Anderson, here is a clinical summary for Sara F.

Coordinate

Phia helps schedule the appropriate service, follows up on incomplete care, and keeps the referring provider informed.

Dr. Anderson, here is a clinical summary for Sara F.

The people behind your care
Nurses, therapists, and specialists who answer when you reach out

Danielle, RN

“I tell every parent the same thing — call me at 3am. That’s what I’m here for.”

Anytime support and symptom questions

Jennifer, LCSW

“Most parents apologize before they tell me how they’re really doing. They never have to.”

Therapy and postpartum depression screening

Amara, IBCLC

“Feeding rarely fixes itself on a schedule. We work it out together, however long it takes.”

Breastfeeding and bottle feeding support

Rosa, Care Coordinator

“Coverage, transport, food, leave paperwork — recovery is harder when that part is unsolved.”

Benefits, coverage, and resource navigation

Michelle, RN

“Leaving the Postpartum Unit is its own kind of hard. Someone should still be checking in after.”

Postpartum recovery and support

Priya, PT

“Physical recovery after delivery is the thing people underestimate. We watch it closely.”

Physical therapy and postpartum healing

Sofia, LPC

“Anxiety in the first year isn’t a personality flaw. It’s treatable, and it’s common.”

Anxiety, sleep, and mood support

Phia Care Agent

An AI layer that watches for risk — and hands every flag to a licensed clinician the same day.

Risk that changes as the patient does

Phia brings together screening results, reported symptoms, clinical history, engagement patterns, and social barriers to identify meaningful changes in risk. When additional attention may be needed, a licensed clinician is notified for review.

Phia Care Agent

Patient: Sara F

Message received

Elevated risk flagged

EPDS complete - score 14

Phia Care Agent

Patient: Sara F

Message received

Elevated risk flagged

EPDS complete - score 14

Score reviewed by RN

Therapy intake booked

OB summary sent

Score reviewed by RN

Therapy intake booked

OB summary sent

Phia is not an emergency monitoring service. Patients experiencing an emergency should call 911 or seek immediate care.

Who we work with

Learn more

Man typing on a keyboard beside a desktop monitor

For Health Plans

Built to support perinatal HEDIS performance — postpartum visit completion, perinatal depression screening, and follow-up after positive screens.

For Health Plans

Built to support perinatal HEDIS performance — postpartum visit completion, perinatal depression screening, and follow-up after positive screens.

For Provider Groups

Phia is a referral destination, not an EHR integration. We extend your panel with continuous monitoring and specialty care between visits, while you remain the medical home for prenatal, delivery, and postpartum care.

For Provider Groups

How referrals work

From referral to first visit — without new logins, or new work for your staff.

Refer your way

Secure link. No portal to learn, nothing to install.

Refer your way

Secure link. No portal to learn, nothing to install.

Outreach starts the same day

Our team contacts the patient the day the referral lands.

Outreach starts the same day

Our team contacts the patient the day the referral lands.

Eligibility handled by us

We verify coverage before the first visit.

Eligibility handled by us

We verify coverage before the first visit.

Care begins within days

Screening, risk stratification, and a care plan — delivered by our clinicians.

Care begins within days

Screening, risk stratification, and a care plan — delivered by our clinicians.

You stay the medical home

A clinical summary returns to your practice.

You stay the medical home

A clinical summary returns to your practice.

Outcomes you can verify

Every encounter is documented and claims-linkable.

Outcomes you can verify

Every encounter is documented and claims-linkable.

Trusted by families

“Exactly what I was looking for"

Phia caught my postpartum anxiety before I even had words for it. My care team checked in within hours, not weeks. I never felt like I was recovering alone.

Maya B.

Phia patient

“I never new this existed”

We had amazing emotional support after a difficult delivery. Phia was the difference between coping and actually recovering.

Alyssia F.

Phia patient

“So easy, and time saving"

I had such a great experience with Phia providers. It saved so many in-person trips.

Jennifer D.

Phia patients

Trusted by families

“Exactly what I was looking for"

Phia caught my postpartum anxiety before I even had words for it. My care team checked in within hours, not weeks. I never felt like I was recovering alone.

Maya B.

Phia patient

“I never new this existed”

We had amazing emotional support after a difficult delivery. Phia was the difference between coping and actually recovering.

Alyssia F.

Phia patient

“So easy, and time saving"

I had such a great experience with Phia providers. It saved so many in-person trips.

Jennifer D.

Phia patients

Trusted by families

“Exactly what I was looking for"

Phia caught my postpartum anxiety before I even had words for it. My care team checked in within hours, not weeks. I never felt like I was recovering alone.

Maya B.

Phia patient

“I never new this existed”

We had amazing emotional support after a difficult delivery. Phia was the difference between coping and actually recovering.

Alyssia F.

Phia patient

“So easy, and time saving"

I had such a great experience with Phia providers. It saved so many in-person trips.

Jennifer D.

Phia patients

Common questions

Is Phia a real medical practice?

Yes. Phia is a licensed Pennsylvania medical group — our nurses, therapists, lactation consultants, and dietitians are licensed clinicians, and every visit is a documented medical encounter. AI helps our team pay attention; it never replaces them.

What does it cost?

For patients, nothing out of pocket in most cases — Phia bills your health plan like any other medical practice, and we verify your coverage before care begins. No subscription, no app fee.

How do I sign up?

Through a referral from your OB or your health plan. If you've gotten a text or call from us, that's why. Not referred yet? [Tell us who your doctor or plan is] and we'll take it from there.

Does Phia replace my OB?

No — and it's designed not to. Your OB remains your medical home. Phia covers the stretches between your visits and sends your OB a summary of everything we do.

Is the AI making medical decisions?

No. Phia's agents watch for risk, schedule outreach, and coordinate care — licensed clinicians make every clinical decision. When something needs judgment, it goes to a human, same day.

Is my information private?

Yes. Phia is a HIPAA-covered medical provider. Your records are encrypted, shared only with your consent and your care team, and never sold or used to train public AI models.

How do referrals work for practices and health plans?

Fax, EHR, or a secure link for practices — no new software. Health plan care management teams can refer members directly. Every referral gets same-day outreach and a clinical summary back to the referring provider. Contact us to set up a referral pathway.

Is Phia a real medical practice?

What does it cost?

For patients, nothing out of pocket in most cases — Phia bills your health plan like any other medical practice, and we verify your coverage before care begins. No subscription, no app fee.

How do I sign up?

Through a referral from your OB or your health plan. If you've gotten a text or call from us, that's why. Not referred yet? [Tell us who your doctor or plan is] and we'll take it from there.

Does Phia replace my OB?

No — and it's designed not to. Your OB remains your medical home. Phia covers the stretches between your visits and sends your OB a summary of everything we do.

Is the AI making medical decisions?

No. Phia's agents watch for risk, schedule outreach, and coordinate care — licensed clinicians make every clinical decision. When something needs judgment, it goes to a human, same day.

Is my information private?

Yes. Phia is a HIPAA-covered medical provider. Your records are encrypted, shared only with your consent and your care team, and never sold or used to train public AI models.

Can I customise the platform to match my workflows?